Tourism is big business in communities both big and small. Visitors spend money attending to business, touring attractions or learning about the history of the area. This infusion of “new money” into the local economy often keeps local tax increases at bay and gives extra money to enhance its infrastructure – making the destination more appealing over time. As a result, destinations spend lots of money courting conference and leisure travelers.
But in reality, no amount of money will make up for the visitor having a bad experience, which not only negatively impacts your business, but also negatively impacts our region’s brand and overall image! If you want better sales and service results from your team, empower them as CTAs!
Not ready to send your team through the program? You can still support current CTAs in their effort to grow their knowledge of the region. CTAs are more likely to refer their friends, family and customers to businesses that they have experienced. If you’d like to offer CTAs a perk to come check out your product or service, complete our Concierge “Freebies & Discounts” form below. Qualified businesses will be listed on the CTA website (accessible only to CTAs) so that they can download a coupon and come visit you. We are accepting offers for free or 2 for 1 admission, a gift with purchase or a minimum of a 50% discount off of products or services with any restrictions that you’d like.